The approach to motivation within many organizations fails to address as many as 3 out of 5 of the factors that motivate people to high levels of performance. It is a major lost opportunity.

Selling is a people business, so it logically follows that performance and people performance go hand-in-hand. To put it another way the potential of any organization is a function of the potential for development of its people. The potential to engage them more, as well as to develop their levels of skills, confidence and passion.

Re-igniting the team's people's passion for their work and fueling their desire to win is the job number one the manager.  This challenge is set against the background of a universal crisis in terms of workplace motivation - where all but a small minority of staff are disengaged from their jobs.